"Holy cats! Having our own Maximum Effort Channel means doing fun things like making new ALF content for ALF re-runs. Marketing should be FUN."
Maximum Effort Channel, a partnership between Fubo and Ryan Reynolds’ Maximum Effort, announced the channel’s first series of ‘Maximum Moments’ with ALF creator Paul Fusco and Shout! Studios. ALF, the hit TV show that ran from 1986-1990, will premiere on Maximum Effort Channel this Saturday, July 29, surrounded by sponsored content for Mint Mobile, Fubo, Hims, MNTN, and Ring featuring ALF himself.
“At Maximum Effort, we love taking risks and blurring the lines between shows and sponsorship because we believe both can be equally entertaining. Besides my irrational love of ALF growing up, one of the reasons we licensed this show was precisely because Paul, Shout! Studios and our intrepid brand partners wanted to plot with us to bring ALF back to life. Tune in this Caturday!”
Commented Maximum Effort Co-founder Ryan Reynolds.
Multiple brands have come on board to be the first to participate in this new channel innovation, the ‘Maximum Moment’ sponsored content for Mint Mobile, Fubo, Hims, MNTN, and Ring, can be viewed Below.
“It was a pleasure working with Maximum Effort Channel and ALF agrees they showed great insight and intelligence in approaching him for their campaign,”
Said ALF creator, puppeteer, and voice Paul Fusco.
ALF Maximum Moment Credits
Ideation and Creative Concepts by Maximum Effort Produced by Really Original Directed by Oren Brimer
About Maximum Effort
Maximum Effort makes movies, tv series, content and cocktails for the personal amusement of Hollywood Star Ryan Reynolds. We occasionally share them with the general public. Producers of the Deadpool films, Free Guy, The Adam Project and Welcome to Wrexham.
About Shout! Studios
Launched in 2003, Shout! Studios is a multiplatform media company specializing in film and TV distribution, development, and production. The company has evolved with the changing entertainment landscape to excel in all forms of content distribution, including theatrical, digital streaming, broadcast and in-flight licensing, physical media, and more. Shout! Studios owns and manages a large portfolio of contemporary and classic feature films, series, animation, and documentaries. The company’s creative acquisition mandate has established it as a leading independent distributor, with partners and properties including Aardman Animations, ALF, The Carol Burnett Show, Stephen J. Cannell Productions, the Roger Corman New Horizons Pictures Library, GKIDS, ITV Studios, The Johnny Carson Show, LAIKA Studios, Mystery Science Theater 3000 (in partnership with creator Joel Hodgson), and Sesame Street, alongside many others. Shout! Kids focuses on live-action and animated kids and family properties including anime, and the company releases genre and horror films and television shows under the Scream Factory imprint. Shout! Studios also produces, acquires, and distributes new films, and operates the acclaimed streaming service Shout! TV and its family of FAST channels. Shout! Studios is based in Los Angeles, California. For more on Shout! Studios, visit www.ShoutStudios.com.
About Fubo
With a mission to build the world’s leading global live TV streaming platform with the greatest breadth of premium content and interactivity, FuboTV Inc. (NYSE: FUBO) aims to transcend the industry’s current TV model. The company operates Fubo in the U.S., Canada and Spain and Molotov in France.
In the U.S., Fubo is a sports-first cable TV replacement product that aggregates more than 175 live sports, news and entertainment networks and is the only live TV streaming platform with every Nielsen-rated sports channel (source: Nielsen Total Viewers, 2022). Leveraging Fubo’s proprietary data and technology platform optimized for live TV and sports viewership, subscribers can engage with the content they are watching through interactive product features like FanView, an in-video experience showcasing live game, team and player stats and scores in real time. Fubo was also the first virtual MVPD to enable simultaneous viewing of up to four live channels (Multiview on Apple TV) as well the first to stream in 4K HDR.
Ranked #1 in Customer Satisfaction among Live TV Streaming Providers by J.D. Power (2022), Fubo has been called “a force in sports streaming” by Forbes, “the best streaming service for sports aficionados” by Tom’s Guide and was heralded by CNET for its “ease of use.” Learn more at https://fubo.tv.
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