The K-Pop Demon Hunters toy era has officially begun. During this year’s Nuremberg Toy Fair, Mattel and Hasbro unveiled a massive 2026 toy lineup inspired by the film’s high-energy performances, bold fashion, and supernatural monster-hunting action. It’s a full-on fandom expansion that brings music, style, and play together, delivering exactly what fans have been asking for across dolls, collectibles, role play, and game night staples. Mattel is leading the charge by translat